03 August 2014


This may look like a brighter version of this year's gooseberry jam, but it's actually hjortronsylt (cloudberry jam), my all-time favorite preserve:

Cloudberry jam isn't so easy to come by: cloudberries grow in the wild in northern Scandinavia, must be picked by hand, and are difficult to transport. But luckily, this year, my favorite jam is being made and sold by my favorite bakery, Bageriet, tucked away on Rose Street in Covent Garden:

photo: Bageriet

Daniel Karlsson (on the right) and Sven-Gunnar Appelgren (on the left) bake the most gorgeous Swedish buns, cakes, biscuits, crisprolls, and crispbreads:

photo: Bageriet

The perfect Saturday in London starts with a strong black filter coffee and sockerkringlor (sugar pretzel) at one of Bageriet's two cosy tables:

We keep meaning to come at lunch to try the smoked salmon sandwiches, but we never seem to be able to hold out that long!


  1. ok. no more food. show me socks.

  2. I've never even heard of cloudberries... but cloudberry jam sounds like something I'd like!

  3. Take no notice of Driftwood. Woman cannot survive on socks alone.

  4. ok, this might be a duplicate comment... google is playing up... I love the name "cloudberry".... LOVE IT. Must look for cloudberry ham, NO jam. JAM. cloudberry JAM. GEESH.

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